To view online go to: http://www.emarketingmd.org/Tourism/06_25_08/index.htm

June 26, 2008
IN BRIEF: TOURISM, FILM AND THE ARTS NEWS



Governor launches plan to energize cultural comm
unity
Gov. Martin O’Malley has invited public participation in a new cultural planning initiative – Imagine Maryland: 2008-2013 – that will identify opportunities to enhance the arts landscape in Maryland.

Coordinated by the Maryland State Arts Council (MSAC), Imagine Maryland is intended to stimulate economic development, boost Maryland’s quality of life, attract visitors, and support artists and

arts organizations. The Arts Council is part of the Division of Tourism, Film and the Arts, an agency of Maryland’s Department of Business and Economic Development. Continue...


State leverages tourism projects with federal grants

The Maryland Tourism Office recently secured $121,500 in federal grants to enhance tourism products related to the Star-Spangled Banner National Historic Trail and the Underground Railroad.

A $100,000 Chesapeake Bay Gateways Network (CBGN) grant will help fund stewardship, accessibility and interpretation of the water trails portion of the Star-Spangled Banner Trail, according to a joint announcement by (l to r) Rep. Chris Van Hollen (second from left); Sen. Ben Cardin; John Maounis, director, CBGN; Hannah Lee Byron, assistant secretary, Tourism, Film and the Arts; Bill Pencek, director of Culture and Heritage Tourism; and National Park Service officials at Bladensburg Waterfront Park, June 16. Continue...


Tourism Office using federal funds for I-70 Welcome Centers

More than $900,000 in Transportation Enhancement Program funding and $145,000 in Scenic Byway Program funding from the Federal Highway Administration will help the Tourism Office complete reconstruction of its two Welcome Centers – eastbound and westbound – on I-70 near Myersville, along the crest of South Mountain.

The reconstruction projects are designed to update and improve visitor services at the centers. Both I-70 facilities were built during the 1970s. When completed, the centers will have a more contemporary look and provide visitors with an impressive view of Maryland attractions, accommodations and services. Continue...



Governor names four new members of Tourism Board

Gov. Martin O’Malley recently announced the confirmation of four appointments to the Maryland Tourism Development Board, effective July 1. The board is an advisory panel for the Office of Tourism Development, the tourism-marketing arm of the state.

“The tourism board is a vital entity that guides our efforts to showcase and expand Maryland tourism – the fourth largest industry in our state,” Gov. O’Malley said. “It’s especially valuable in today’s competitive climate to have the counsel of a strong, experienced tourism board.” Continue...



Ad space available in Maryland travel guide, calendar

Applications for listings in the 2009 edition of Destination Maryland, The Official Guide to Maryland State Travel, are due by Friday, July 11. This comprehensive directory features attractions, itineraries, outdoor recreation and accommodations throughout Maryland’s five regions. It will be released in March 2009.

Applications for event listings in the 2009 Maryland Calendar of Events are also due July 11. The calendar is a magazine-style

publication that presents month-by-month listings from across the state.

You can access applications online or by contacting Kat Evans at Maryland’s Tourism Office, 410-767-6330. For display advertising, call Media Two, 443-909-7828.



DEW Tour gives city, state national exposure

The AST Dew Tour – an action sports competition with $2.5 million in prize money that features skateboarding, freestyle motocross and other related events – made its first stop of the season at Baltimore’s Camden Yards last weekend for the Panasonic Open. More than 52,000 people attended.

Baltimore received national exposure through NBC’s live two-day broadcast of the competition and the network’s taped footage of the downtown area. The USA Network, Fuel TV and MTV also taped segments for later use.

Maryland’s commercial for its current tourism advertising program, “Pretty. Close.” aired twice during the NBC broadcast. Continue...


IN THE NEWS:

Sun endorses current Maryland tourism campaign

A June 24 Baltimore Sun editorial states why “Tourism officials are smart to seek visitors close to home.” Referring to Maryland’s tourism marketing campaign, the Sun endorses the slogan “Pretty. Close.” as the two best reasons to make Maryland a destination. “It’s important to remind Marylanders that seeking recreations closer to home can make limited dollars go further.”

Maryland’s Office of Tourism launched the current campaign in late April. The campaign includes print advertising (pictured), radio and television spots, Internet messages, and a new element for this year – a 19-foot truck that functions as an interactive billboard for the state as it travels through the region.

Silverdocs awards Sterlings to filmmakers
The sixth annual Silverdocs film festival ended its eight-day run in Silver Spring June 23. Co-sponsored by the American Film Institute and Discovery Channel, the festival screened 108 documentary films from 63 countries. A Washington Post article reviewed the festival’s Saturday night awards ceremony.

Newspapers echo state’s “Pretty. Close.” message
Three recent articles – two in the Washington Post, one in the Baltimore Sun – addressed the notion that closer to home vacations are in order this summer. The articles reinforce what the Tourism Office has been saying in its current “Pretty. Close.” marketing campaign: Maryland has lots to offer and it’s all nearby. The June 12 Post article also refers to “research showing that the vast majority of ‘visitors to Maryland are, in fact, Marylanders or their closest neighbors.”

Tourism experts invest in regional appeal for visitors
A June 23 front-page Baltimore Sun story, “Tourism officials aim close to home,” quoted a variety of tourism professionals who all agree that vacationing in Maryland is a good bet for regional residents. Connie Del Signore, one of the experts quoted, is president of Anne Arundel County’s visitor bureau. She’s also a member of the Maryland Tourism Development Board, an advisory group for the Tourism Office.

 

UPCOMING EVENTS:

Independence Day festivities light up Maryland skies

Celebrate the Fourth of July with fireworks, parades and picnics. Dazzling aerial shows are scheduled throughout the state, beginning Thursday, July 3.

Check these locations for details. Southern Maryland , Ocean City, Baltimore City, Baltimore County, Kent County, Queen Anne’s County, Annapolis and Easton.

Look here for information about other city and county celebrations.

Calvert County museum hosts free War of 1812 lecture
The next talk in the War of 1812 lecture series, War Comes to the Chesapeake, will be Thursday, July 10, 7 p.m., at the Jefferson Patterson Park & Museum in St. Leonard. Ralph Eshelman, a maritime historian and paleontologist, presents Battlefields, Skirmishes and Encampments: Remnants of the War of 1812 in Maryland. Jefferson Park & Museum and the Calvert Marine Museum in Solomons are co-sponsors of the series. Information, 410-586-8501.

Little Italy offers dinner and a movie on Friday nights
Baltimore’s Little Italy presents cinema al fresco, outdoor movies, on eight consecutive Friday nights, July 11 to Aug. 29. The 9 p.m. screenings at the corner of High and Stiles streets are free and open to the public. A limited number of folding chairs are provided – you can also bring your own. This summer’s schedule includes Moonstruck, Life is Beautiful and Cinema Paradiso.

Cecil Arts Council presents exhibition, free concert series
The Cecil County Arts Council’s member exhibition will run through July 11 at the Elkton Arts Center, 135 E. Main St., in Elkton. The Arts Council also opens its Summer Music in the Park concert series July 6 with the Larry Tucker Band. Concerts take place Sunday evenings in July and August at Pell Gardens in Chesapeake City.